Know your numbers
before you spend

Your productPer sale

Product cost$
Selling price$
CPM€
CPC€
Conversion rate%
Daily budget€
Revenue$
Orders
COGS$
Ad spend€
Impressions (optional)
Link clicks (optional)

Product checkbefore you test

Max CPA·
Break-even ROAS·
Your usual CPA (optional)€
Break-even product cost·
Enter product cost and selling price
Net profit / dayIn profit
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Expected ROAS
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Profit per product
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Max cost / purchase
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Profit and lossper day

Revenue·
Cost of goods·
Payment fees·
Ad spend·
Fixed costs·
Total costs·
Net profit·

Goal

Net profit I want per day$
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Estimates from your inputs. Real results vary.